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Angel calling!

The call came this morning; thought I must share this message while its still fresh in my mind.

There is a huge backlog at the Sales Coach blog. In 2013 articles haven’t been presented at the rate maintained in 2012.

Gives you their precious time!

Gives you their precious time!

Something’s missing – has the zest gone out of the activity? And that’s when the man who, a little over a year ago, had pushed for this blog’s creation made a phone call. Well, to be honest, that call came a few days back; today’s one was the booster dose!

He asked why the blog is not active these days and I replied “I have lost my mojo; am wondering whether it is worth the effort? What is the purpose?”

His answer was simple, “The purpose hasn’t changed. It is the same today as it was a year back. And it’s simple …. The blog itself is the purpose!”

Can it get simpler than that? Straight and unambiguous!

During the conversation I realized that while the purpose had not changed, but my attitude towards it had. I was clogging my mind with questions that weren’t germane to the issue – missing the wood for the trees?

Have you felt that way? A project that was started with so much energy and gusto starts losing meaning in a while. You wonder whether it’s worth the effort and whether its pursuit would lead you to the results you had hoped for.

You become less intense about it and soon lose focus. And soon you are desperately looking for something else to do. Life becomes a meaningless morass. Been there?

Time to stop meandering in the wilderness! Don’t fool yourself into thinking that the careless wandering would eventually lead somewhere. For a lucky few it may but for the majority it only means frustration, dejection and failure.

It pays to realize early enough that you are headed the wrong way. And you probably are one of the lucky few who have a Guardian Angel, someone whose call would come when you are down and out.

But then again do you realize that the person means well – do you see the person as a helping or hindering influence? It pays to listen because he called only because he cared.  Such friends aren’t going to say that he or she is your revitalizer-dose; you need to realize that.

My pick-me-up friend called again today, to check how things were at the blog and to find out whether I had made any progress with my book. Yes, that is the other major project that is hanging fire. A book! I am going to kick-start that one too thanks to the energizing phone conversation with this friend.

Do you have such an angel investor in your life? This friend or guide may not give you money, but provides something that’s just as valuable, his or her time?

If there is such a person, my next question is …. Are you listening?


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The author, Jayadev Menon, has his own consulting & training practice, AKSH People Transformation.  To know more about his Training and Coaching solutions visit http://www.akshworld.com or write to jayadev.menon@akshworld.com

  1. May 8, 2013 at 11:11 am

    I agree with your caller, blog is the purpose and whatever else happens is simply a bonus!

    • JayadevM
      May 8, 2013 at 11:22 am

      Thank you, Mridula.

    • JayadevM
      May 8, 2013 at 11:26 am

      Thank you, Mridula

  2. Kailash
    May 8, 2013 at 12:03 pm

    Thanks for the post J and giving us food for thought to be such friend and to value such friend. And yeah you have my no. do use it some day to talk 🙂 Cheers !!!

    • JayadevM
      May 8, 2013 at 12:16 pm

      Hi Kailash

      I like the way you turn the tables on me! Read you loud and clear. Will call.

      Glad you got something useful from the article.

  3. May 8, 2013 at 1:52 pm

    Jayadev, I disagree.

    While One purpose of the blog could be the blog itself, but then every one needs to know if the time is worth the effort. (Otherwise, why not write a personal dairy instead ?)

    Another way to validate any thing is get a metric. I was reading a book called 100 $ startups where the author writes a blog and his only metric is really how many new signups are happening.

    Considering how many people read your blog, ( not just on your list ) and actually comment could be a good metric of its purpose.

    Your own metric could be also how to keep the blog going ? A blog every day /week for the next 52 weeks could be a good metric itself, which will help you keep the juices flowing.

    Or if you miss a few weeks, how many asked you about it could be another metric !

    PS: I appreciate how you are actually able to put out the blog regularly. So it is not at all about your ability to consistently do it, rather it is the motivation to do could be one of the reasons for the “drop in appetite ?”


    • JayadevM
      May 8, 2013 at 2:12 pm

      Hi Shivaram,

      Useful thoughts … responding now just to say I have read it …. will respond in detail a bit later.


    • JayadevM
      May 8, 2013 at 7:30 pm

      Hi Shivaram,

      Yes, some of those metrics are useful and can provide me great insights on the readership.

      Having a regular set of readers is a great feeling, adding new ones is exhilarating too. But the ultimate would be to convert the readers into paying clients.

      I guess those are the forward paths for this activity.

      But I am also blogging for the sheer joy of writing & for sharing knowledge. I guess, somewhere along the way the results would come.

      Yes, motivating myself to keep going is a huge challenge. Like I said in the article, so many questions kept popping in the head. But I have quelled them by reminding myself the reasons for this activity.

      Business and results would follow, for now I shall keep at it. More articles coming your way. 🙂

  4. May 8, 2013 at 3:13 pm

    He who restores your mojo is a true angel indeed! That said, you have to decide your pace yourself. Committing or forcing yourself to a frequency that you may find onerous yourself may prove counterproductive.

    As for retailguruku’s metric of ‘people reading and commenting’, well it is the proverbial mirage. There is no saying how many types of ‘readers’ are floating around in the blog-sphere. Let me just say ‘reader’ is a relative term. Getting sensitive readers is the key and there just aren’t many. Does this mean you should slow down, or worse, stop? No way! It is also something that you do for yourself and it is clearly different from writing a diary. Except that, you have to be your own severest critic in that you are releasing only the best to the world at large.

    • JayadevM
      May 9, 2013 at 7:50 pm

      Hi USP,

      I agree that the pace should be one that’s comfortable, taking our work into account. And the metrics should be based on relevance.

      Thanks for reminding me once again to maintain the highest standards. It matters a lot.

  5. May 21, 2013 at 2:23 pm

    Good one again Jay!

    • JayadevM
      May 21, 2013 at 5:04 pm

      Welcome back, Jamy.

      Good to hear from you and thanks for the encouraging words.

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